Concept of Front Sight Focus

Updated: Jun 23, 2019

Mark Devine, creator of SEAL FIT, wrote an extremely influential book in my life THE WAY OF THE SEAL Unknowingly I wrote this blog, only to discover that before I joined TEAM LIFT LAB, they actually ran an entire program called IMMERSION that was based on this book!

Talk about hiring someone that fits your culture!

In this book Mark Devine talks about the principle of Front Sight Focus.

Front-Sight Focus is the idea that what you do in the first 5 minutes of your day will help you complete your mission (goals) for the day.

He breaks down this concept further into the following categories: prepare your mind, envision your goal, define the mission, and simplify the battlefield.

We recommend that you spend the first 5 minutes of your day doing something simple that will prepare your mind to tackle the mission ahead.

Think about the single most important task that you want to accomplish THAT DAY. This doesn’t have to be something gigantic, such as making a million dollar sale.

But, if a million dollar sale is the ultimate goal, your 5 minutes could be thinking of contacts that could lead you to future clients (simplifying your battlefield). Send a quick text to one of them to grab some coffee and, voila, you are off to a great start on your mission.

You are one step closer. Your goal is in the front of your mind and you took one small step closer achievement.

Perhaps your goal is dietary in nature. You can probably envision the healthy body you want. Keep the vision in the front of your mind. Then simplify the steps to achieve this goal.

You could easily spend 5 minutes planning what to cook for a healthy dinner and creating a list of ingredients you need. There is nothing worse than getting home from work only to realize you forgot to grab the milk and you can no longer complete your goal for the day.

My morning routine is quite simple. As my coffee is brewing for 5 minutes, I stand in my kitchen and write out something simple I can do to better myself as a coach THAT DAY. This can be people to contact, an article I want to read, programs I need to write, or trying out a new exercise. This way, once I have downtime at work, I look at my list and see what I need to do.

Staying front-sight focused will help you accomplish your overall mission and keep you from constantly getting sidetracked. I find that using the few minutes in the quiet hours of the morning this way will set yourself up to crush your goals and be more awesome!


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